Tuesday, April 5, 2011
New Production Studios: How we doing?
Last weekend, a new movie distributer "Film District" opened its first film "Insidious" to $13.3 million dollars. Considering the movie cost $1.5 million, that's a big win. Actually, over the last year or so there have been a couple of new studios. Let's have a look. Relativity Media: Current Score 1 out of 4 Relativity Media released its first picture "The Warriors Way" back in December. Didn't see it? Well neither did anyone else. Despite lacking a major star (No Geoffrey Rush doesn't count) the movie cost $42 million to make and earned less than $6 million back domestically and less than $10 million worldwide. Fail. Their second release fared a little better. Season of the Witch earned $24 million domestically and over $81 million worldwide (and counting) on a $40 million budget. Not great, but a little profitable. Third release "Take me home Tonight" was another bomb, earning less than $7 million on a budget that has yet to be revealed (but likely ain't too pretty). They finally launched their first hit a few weeks ago, Bradley Cooper vehicle Limitless has earned $55 million so far domestically on a $27 million budget, and it's still going strong. At its present pace it could cross $80 million by the end of its run, making it a big win for Relativity, and just maybe save the studio from an early death. CBS Films: 1 out of 5 (so far) I'll make this quick. CBS films has made five movies, four of which have yet to be profitable. The Back Up Plan is there only mild success, although Beastly will probably turn a profit once it goes overseas. I might update this with more in-depth info later.
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